Digital Marketing Engineer
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METRO SYSTEMS Romania is a subsidiary of METRO SYSTEMS Germany. Since 2006, when METRO SYSTEMS Romania was established in Bucharest, the number of employees has increased steadily to 800. The second office was founded in Brasov in 2014.Requirements
The main activities:
Collaborate with business stakeholders, analysts, and web developers to optimize marketing and analytics capabilities;
Act in an advisory capacity, consulting with key stakeholders to help drive decision making development/tagging strategies for marketing plans, establishing success criteria, baselines and feature performance reports as related to marketing KPIs;
Integrate multiple data assets and maintain multi-channel communication within marketing tools;
Provide support to our Marketing teams on improvement topics on all user facing communication;
Maintain and improve our marketing tools, from sending commercial and transactional messages to millions of users on a weekly basis, to conducting highly targeted marketing automation campaigns;
Provide technical trainings in regards of the marketing tools usage;
Advice our clients regarding the optimal use of the tools functionalities;
Validate implementation and debug and follow through issues until resolved.
Knowledge & Skills:
Previous experience with digital marketing communication using Episerver Campaign / Optivo Broadmail, GTX Messaging, Mailjet, MailChimp / Mandrill or similar tools;
Great would be an understanding of deliverability (DMARC/DKIM/SPF)
Experience working with different APIs for marketing channels with a good understanding of the architecture and differences between SOAP and REST APIs; experience using swagger / SOAPui / Postman or comparable tool would be a plus
Understanding of analytical data;
Exceptional logic, quantitative and analytical skills;
Ability to effectively communicate with business stakeholders and colleagues at all levels;
Experience in software engineering principles, frameworks, technologies, and standards;
Fluent in English, written and spoken.
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What we offer:
Opportunity to learn and work with a variety of technologies
Multicultural, Agile environment that encourages new ideas and innovation
Flexible working hours
Medical subscription and life insurance
Fitness centers discounts, sports activities and other company events
Good transport connections and free parking
Relaxation area (ping pong, foosball, massage)
And…fresh orange juice, good coffee, fresh fruits.