Marketing Specialist
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Employer: | British School of Bucharest |
Domain: |
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Job type: | full-time |
Job level: | 1 - 5 years of experience |
Location: |
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Updated at: | 06.09.2022 |
Remote work: | On-site |
The British School of Bucharest (BSB) is a leading international School, providing a comprehensive international education based on the National Curriculum for England and offers EYFS, Primary and Secondary schooling, with IGCSEs to A Levels.
BSB has offered, since the year 2000, a British education in Bucharest for children aged 2-18. It is a richly diverse learning community, with more than 650 students represented by over 50 nationalities. They benefit from an impressive pupil to teacher ratio and small class sizes, ensuring a personalised and highly supportive learning environment, offered by 100% English-speaking teachers.
BSB is the only British school in Romania rated as ‘excellent’ for both ‘the quality of pupils’ learning and achievements’ and the ‘quality of pupils’ personal development’, according to 2018 UK Independent Schools Inspectorate (ISI) report.
As well as assisting in marketing activities by demonstrating expertise in various areas (content development and optimisation, advertising, events planning etc.) and paying close attention to the market trends, the successful candidate will be required to collaborate with the BSB Team to ensure deadlines are met.
Requirements:
-Advanced English (speaking and writing)
-Degree in marketing, communication studies, journalism, creative writing, or similar
-Experience as a marketing or advertising specialist at a similar company
-Excellent communication skills
-Ability to work in an academic and dynamic environment
-Attention to detail for precise analysis of data
-Critical thinking and problem-solving skills
-Appreciation for novel insights and ideas
-Collating material and editing content for all the schools’ marketing materials, adapting it for internal and external audiences
-Updating information on the school’s website and coordinating the creation of fresh and up-to-date web content in collaboration with other departments
-Providing ideas and input into the development of new e-marketing material and advertising campaigns
-Collaborating with Digital and Social Media divisions to set up online and social media campaigns
-Coordinating and creating the content for producing all marketing materials: brochures, posters, flyers etc., for all the school’s programmes and projects, liaising with the relevant academic staff, admin staff, students or alumni to update content as necessary -Liaising with in-house and external designers for all graphic design projects providing the briefs
-Selection and ordering of promotional materials for exhibitions, corporate gifts, etc. and ensuring the supply of stock for events or other projects
-Selection of photos and videos for the website or other marketing materials
-Liaise with the external suppliers of the department for the assigned projects (in-house and external)
-Coordinate the proofreading, copywriting, editing copy and information collection for all content projects
-Marketing support for the school’s events, internal or external
-Budget control and reporting, offering costs optimisation
-Coordinate all the ticketing allocations of the department
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