PPC Manager

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Employer: EveryMatrix
Domain:
  • Marketing
  • Job type: full-time
    Job level: peste 5 years of experience
    Location:
  • BUCHAREST
  • Updated at: 25.04.2021
    Remote work: On-site
    Short company description

    EveryMatrix is a leading B2B SaaS provider delivering iGaming software, content and services. We provide casino, sports betting, platform and payments, and affiliate management to 200 customers worldwide. The company is profitable, has over EUR 100m in annual revenues, and has 700 employees in offices across ten countries in Europe, Asia and the US. EveryMatrix was founded in 2008 and remained a founder-owned private company.

    Requirements

    Hard Skills

    Deep understanding of Google Ads and PPC practices
    Experience in the iGaming industry is a big plus;
    Familiarity with multiple PPC platforms is preferred (including LinkedIn, Twitter, and Facebook Ads);
    Knowledge of analytics tools like Google Analytics, and others;
    Experience in data analysis and reporting;
    Excellent grasp of English (written and spoken).
    Soft Skills

    Work well as part of a multi-cultural and multi-disciplinary team;
    Excellent time management skills;
    Attention to details.

    Responsibilities

    EveryMatrix is looking for a PPC Manager to join our growing business-to-business marketing and acquisition team. This role is an integral part of the business-to-business marketing team that drives efforts to continuously promote our corporate and product websites across multiple markets and channels world-wide. The PPC Manager must ensure that campaigns are running smoothly, and any growth opportunities are identified in the very competitive and highly regulated iGaming industry.

    If you are looking for a role where you will learn every day, contribute directly to our growth, and constantly discover new ways to expand your skills from the good to the exceptional, come on board. We can’t wait to get you on our team.

    Responsibilities:

    Participate in forming effective paid search strategies via Google Ads and other platforms;
    Manage budgets and complex paid search campaigns across multiple accounts;
    Oversee and maintain existing accounts (Google Ads) and develop partnerships with new PPC search platforms (e.g., MSN, Yandex, Naver, Baidu, etc. );
    Be immersed in keyword selection and audience targeting;
    Permanently monitor budget, conversions, and adjust bids to gain better ROI;
    Track KPIs to assess performance and identify issues;
    Collaborate closely with other marketing team members to ensure that messages are delivered to meet product communication, marketing, and key PPC objectives;
    Create and deliver recurring progress reports in all areas of day-to-day PPC operations, ensuring that PPC milestones and goals are met.

    Other info

    Perks & Benefits:

    Headquarters in the heart of the city, at Unirii Square
    Flexible schedule
    Private Medical Subscription
    Daily Catered Lunch
    Our own in-house gym, health & well-being programs
    Bookster subscription & Books corner (online and offline)
    Fun corner: pool, ping pong table, PS4, lots of board games
    Internal & external training
    Team Activities, Friday Bars, Summer Party & Christmas Party (we like to ‘Work hard, party harder’)
    Extra vacation days with every year inside the company
    Anniversary Gifts
    Fruits Tuesday

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