Digital Marketing Executive

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Angajator: Aurachain
  • IT Software
  • Marketing
  • Tip job: full-time
    Nivel job: 1 - 5 ani experienta
  • Actualizat la: 01.03.2019
    Scurta descriere a companiei

    Aurachain is a globally recognized software company that delivers an innovative low code enterprise platform for the rapid creation of both, blockchain-enabled and traditional digital Apps.

    Our platform allows fast-implementation cycles, rapid cloud deployment and most importantly, business-driven application configuration for rapid operational change &competitive advantage.

    By doing this, it accelerates blockchain adoption and becomes a bridge between the present digital platforms and the future of multi-sided business ecosystems.

    For more info, visit us at


    You will be passionate for what you are doing, a driven, dynamic, dedicated, quick thinking and problem solver. You will be responsible for setting up, implementing and managing the overall company's digital marketing strategy.

    Professional Knowledge and Experience required:
    • Proven experience with delivering at least 3 different projects that were launched on the market (i.e. social campaign, with success track and real figures)
    • 3 to 5 years proven experience in digital marketing
    • Good knowledge of Google Analytics, Google Tag Manager, Google Search Console/ Adobe Analytics
    • Very good understanding of campaigns and social media presence, AdWords, keywords, google ranking, conversion funnel
    • Experience in optimizing and building concepts for web pages
    • Experience with Wireframing/Storyboarding/User Personas/Buyer Personas, Customer Journey
    • Experience with email marketing platforms/ campaigns via emailing, such as Zendesk, MailChimp, SurveyMonkey, Salesforce or similar application
    • Experience in branding, research, media distribution and PR is a plus
    • Basic knowledge/understanding of HTML/CSS/JS is a plus
    • Good knowledge of GDPR requirements and implications
    • Fluency in thinking and speaking, must be able to be effective in presentation and articulate coherent ideas
    • Flexible, energetic and enthusiastic


    • Liaise with Product team for product understanding and roadmap strategy
    • Develop, implement and manage marketing campaigns to promote our company’s product
    • Invest time and efforts into the research process to better understanding of the current market situation and define strategy
    • Understand customers, target audience, competitors and industry trends and take actions that are going to put our company in the limelight
    • Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments
    • Prepare and manage digital marketing budget
    • Oversee all the company's social media accounts
    • Suggest activities for improving the quality of online content
    • Create content for tutorials and guides for our software product
    • Build impactful reviews, work to increase the level of reviews gained from users
    • Track and measure SEO and Google Analytics metrics and provide reports
    • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
    • Fix any errors or bugs in online content
    • Edit and post videos, podcasts and audio content to online sites