Product Manager & CVTL Hematology

Job Description

• Develops and executes brand strategy and brand plan
• Contributes to the forecasting and budgeting activities
• Provides relevant training to sales force / medical representatives and works closely with sales force and HCPs as well
• Analyses market data, sales data, IMS data and plans accordingly
• Produces promotional materials following HCBI guidelines
• Monitors brand performance and holds brand promotion budget
• Monitors competitors´ activity and holds budget for planned activities
• Works productively with external agencies, cross functional groups, marketing functional network, CVTs and IBVTs network
• Builds strong business relationships with KOLs and monitors industry developments impacting business
• Develops innovative marketing programs based on brand strategy
• Monitors KPIs of Oncology products and adjusts plans accordingly to achieve product objectives
• Has shared responsibility for sales target’s achievement of assigned products
• Develops customer oriented programs, coordinates market research and analyses data to gain customer insights
• Reports any Product Quality Complaint or Adverse Event to the Local Safety Unit, complies with the Safe Fleet requirements.
• Provides key Country assumptions to be integrated into EMEA forecasting, scenarios & risk mitigation plan
• Conveys the EMEA brand vision at Country level in order to shape a local brand value plan aligned to the EMEA

• University degree, English language (fluent)
• Relevant Sales and/or Marketing experience (at least 2 years), Pharmaceutical marketing experience appreciated (Hematology TA knowledge would be advantageous) but not a must
• Sound knowledge of pharmaceutical field is necessary
• Strategic mind-set, decision making ability and commercial acumen
• Brand strategy design and execution, forecasting and budgeting experience desired
• Customer focus, customer insight / orientation and KOLs management experience
• Analytical thinking, data and scenarios analyses skills
• Health economics, pricing and reimbursement knowledge would be a plus
• Strong leadership abilities, collaboration & team work skills
• Matrix environment and virtual team collaboration experience welcomed    
• MS Office (focus on advanced user experience in Excel and PPT)

• A unique opportunity to become part of the world-wide leader in pharmaceutical area
• A meaningful work giving a sense of accomplishment
• Possibility to participate on different projects and to have an impact
• Interesting financial and nonfinancial remuneration package
• Company car also for private use