Commercial Trainee - Lighting Digital
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Angajator: | Philips |
Domeniu: |
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Tip job: | full-time |
Nivel job: | Student/Absolvent |
Orase: |
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Actualizat la: | 22.09.2014 |
Remote work: | On-site |
Cerinte
- Bachelor’s degree in marketing or similar
- Experience in Internet marketing.
- Have an active online social media presence
- Excellent communication, interpersonal and time management skills;
- Strong internet research skills with the ability to find and compile interesting and relevant content
- Ability to work under pressure and meet deadlines;
- Excellent English and computer literate (Excel; Power Point);
Experience in working with/in CMS systems
- Supporting online changes: on website, social media platforms and campaigns.
- Operational support for marketing and sales teams
- Managing online agencies during campaigns
Managing Flagship Store: Management of product and site content from a usability and design perspective ; generation of site traffic through online marketing including SEO and PPC; brief design and structure of the site with a view to enhancing customer experience and improving sales and conversion; ensure products, promotions and content are timely, accurate and deliver on KPIs;
management of 3rd party agencies and partners; report on ecommerce marketing activity from site analytics to email open and click-through rates.
- Managing online campaigns/promo/online shops
- Knowledge of SEO and Link building methods and best practices
- Quantitative approach to traffic measurement and engagement, and experience with collecting and interpreting site visitor statistics
- Optimize various site elements, site structure, architecture, linking and content, and to ensure that new releases and enhancements meet SEO requirement
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