Marketing Analyst

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Employer: HRS Romania
Domain:
  • Marketing
  • Media - Journalism
  • Job type: full-time
    Job level: 1 - 5 years of experience
    Location:
  • BUCHAREST
  • Updated at: 16.08.2023
    Remote work: Hybrid
    Short company description

    Moving forward is impossible without the initial drive to do things differently. Our business is all about the people we come across, whether it's in our everyday interactions or in our vision for the brand.

    Requirements

    - Experience working in an agency or company leading media analytics;
    - Experience in working with large relational databases and connecting various sources of data (across digital media channels or platforms) to create a holistic view of data;
    - Familiarity with media, Digital / Mobile / TV measurements;
    - Proficient with Google Analytics;
    - Working knowledge of automation and CRM platforms could be an advantage;
    - Experience working with Jira, Confluence, GitHub and other agile development tools could also be an advantage;
    - Experience working with Domo and Tableau is mandatory
    - Experience working with a DMP and with data visualization.

    Responsibilities

    The Marketing Analyst will be supporting the CMI Supervisor in enhancing the data collection, tracking and analytics capabilities of the company’s marketing.

    Markets covered: Romania & Bulgaria.

    Responsibilities:
    - Developing and implementing tracking and analytics plans, supporting with dashboards, reports and insights;
    - Exploring data to find trends and identify new opportunities for the organization;
    - Helping to improve and automate current reporting activities;
    - Translate business requirements into a meaningful set of reports, ad hoc analysis and new reporting solutions, and particularly related to marketing and sales activities;
    - Explore data to identify trends and anomalies, develop new analytical solutions;
    - Transform and cleanse outputs from the data warehouse into relevant analysis for the business/sales team;
    - Summaries analyses into PowerPoint presentations of formatted Excel reports;
    - Help explain analysis results to the business team;
    - Automate and optimize current reports, will be the owner of some specific audience dashboards to support the management;
    - Collaborate to refine methodology and calculations.

    Other info

    Only eligible candidates will be contacted in a maximum of 3 weeks. All information will be treated as strictly confidential.

    Benefits

    • Medical subscription
    • Transport cost reimbursement
    • Discount for company products / discount for services of partner companies
    • Meal vouchers

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