Marketing Specialist E-commerce

HELLA is a global, family-owned company listed on the stock exchange that employs some 38,000 members of staff at over 125 locations in some 35 countries. The HELLA Group develops and manufactures lighting and electronic components and systems for the automotive industry, and also has one of the largest trade organizations for automotive parts, accessories, diagnosis and services within Europe. In the Special Applications segment, HELLA also develops products for specialist vehicles. Complete vehicle modules, air-conditioning systems and vehicle electrical systems are produced in joint venture companies. With almost 7,000 people working in research and development, HELLA is one of the most important innovation drivers on the market. HELLA has achieved sales of around 6.6 billion Euros in fiscal year 2016/2017; in addition, the HELLA Group is one of the top 40 automotive parts suppliers in the world and one of the 100 largest German industrial companies.

High affinity to e-commerce;
First experience in a comparable position, ideally in the automotive sector;
Knowledge of online marketing, SEO, SEA and social media;
Ability to work in a team, high customer affinity and creative thinking;
Fluent in business English, ideally also knowledge of German.

As a Marketing Specialist E-commerce in the business unit Independent Aftermarket (IAM) you are responsible for different customers (with focus on Amazon).

You act as central interface between marketing, data management and sales and coordinate marketing campaigns across the various sales channels;
You analyze the data quality/content (IDQ) on all Amazon marketplaces and initiate improvement measures;
You support the creation and maintenance of A+ content, virtual bundles (cross-selling) and variations to promote sales and expand the range of products;
You consolidate existing marketing materials to make it available for usage in e-commerce sales channel for e-commerce usage;
You evaluate the effects of content optimization by tracking defined KPIs, e.g., sales quantity and value based on volume and sales development.