Loyalty Specialist

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Angajator: Professional
Domeniu:
  • Marketing
  • Tip job: full-time
    Nivel job: 1 - 5 ani experienta
    Orase:
  • BUCURESTI
  • Actualizat la: 10.09.2022
    Remote work: On-site
    Scurta descriere a companiei

    Professional represents for over 25 years, the most performing Romanian approach of complete human resources services on the market.

    We define our approach and evolution through key-words like professionalism, dedication, promptitude, flexibility and ethics. We take pride of a reputation that obliges and challenges us to discover and develop new methods, designed to respond to our clients need.

    Cerinte

    • 2-3 years of experience in a similar role. Loyalty schemes knowledge and experience is considered a plus, although not mandatory
    • Proven track record of working with CRM platforms
    • Analytical skills, capacity to understand trends and to plan accordingly
    • Feels at ease with working with large quantities of unstructured and structured information
    • Curious and open-minded
    • Strong communication and presentation skills
    • Excel, PowerPoint, Outlook knowledge. SAP is considered a plus
    • English - fluent (spoken and written)

    Responsabilitati

    You will be responsible for the implementation of the loyalty marketing strategy, within the Retail division, with a focus on improving the customers’ experience with the current loyalty journey at every touch point.

    • Participates in the definition of the local marketing and promotional strategy, in line with the yearly master marketing plan – investigates and suggests new loyalty mechanisms and approaches, based on the customer lifecycle;
    • Responsible for the segmentation, targeting and analysis of loyal customers behavior as well as for the creation of campaigns and promotions;
    • Responsible for testing, communicating and evaluating of all loyalty activities;
    • Monitors the Customer Service interactions with loyal customers and supports the timely reaction to customers claims and messages;
    • Implements various market researches with the aim of measuring customers’ perception, needs and evaluates the opportunity to implement or develop new products and services based on customers insights;
    • Ensures the accuracy of the loyalty budget spending, tracks and registers the purchase orders in the ERP system;
    • Complies with the company's internal regulations and Code of Conduct. Responsible for maintaining the confidentiality of internal service information that has come to his notice.

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