Performance Marketing Specialist

At Evolve today we offer complex Human Resources services, from business consulting to headhunting and recruitment. We have extensive experience in finding talented professionals, for a variety of industries, especially in the IT sector.
We started with a dream: to create a Human Resources company with a strong, unique profile on the market, deeply shaped by our core values: commitment to performance, professionalism, a balanced approach and deep satisfaction for our clients.
From that moment, we nurtured special relationships and we continuously evolved, being flexible, but staying true to our values. We aim higher and higher and we invite you to EVOLVE with us!

We’re looking for a Performance Marketing Specialist to join our business partner's team - a company specialized in building online games that offer the best game user's experience.

You will be part of a small, multinational, and talented group of people who share the same passion for delivering great gaming experiences that reach and connect users all around the world.

If you are excited to work with numbers and understand data in order to increase the marketing results of mobile apps, we want you!


Requirements:

Strong experience in paid digital marketing and media buying (3+ years)
Analytic skills: an affinity for data and metrics, and the ability to derive insights from the data
Extensive knowledge of various mobile marketing channels such as Facebook Business Manager, Google Ads, ASA, TikTok ads, Unity ads, Excel/GSheet
Very good Excel skills (able to work with Pivot Tables, Vlookup and a large amount of data)
Hands-on experience creating and optimizing campaigns on multiple channels
A strong customer focus and a keen eye for creativity drives results
Attention to details: You know that the devil is in the details and you always spot issues
You like testing: new channels, new campaigns, new audiences, new ads, new stories, new concepts
The ability to communicate and express yourself in English
It’s a plus:

Agency background or experience working with complex & challenging projects;
Experience working with MySQL queries
Passionate about football and mobile games.

Responsibilities:

Managing the full user acquisition process for a mobile game: Planning and execution of all UA campaigns across multiple mobile channels and ad platforms;
Coordinating with the creative team to develop different visual assets and approaches
Produce comprehensive UA reporting, analyze ROI and identify new opportunities to acquire new users
Experiment and analyze campaigns for existing and upcoming games
Stay on top of industry trends and best practices across a variety of marketing channels such as Facebook, Snapchat, or Tiktok;
Researching new UA channels, creative resources, and tools to streamline marketing efforts.

ll interviews are being conducted virtually, and the onboarding process will be remote.

If this sounds like you and you’re ready to start, apply with your resume/cv today.