Specialist, Content Marketing

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Employer: Veeam Software
Domain:
  • IT Software
  • Job type: full-time
    Job level: 1 - 5 years of experience
    Location:
  • BUCHAREST
  • Updated at: 26.07.2022
    Remote work: On-site

    Veeam(R) is a global leader in backup, recovery and data management solutions. Our annual revenues consistently exceed $1 billion. Veeam solutions are used by more than 400,000 companies around the world, including IBM, Puma, Siemens and many others. The company has 4,500 employees, with offices in more than 35 countries, speaking 20 languages. Together we manage the full solution life cycle: development, promotion, sales and post-sales service. The Veeam teams are like-minded people who value open and trusting relationships, the drive to innovate and the pursuit of excellence. Veeam has fostered a company culture in which everyone has a voice. The result is a company that is a pleasure to work for. According to the latest engagement surveys, 92% of employees believe Veeam is the best plac

    Responsibilities

    Content Marketing Specialist is primarily responsible for coordinating production, promotion and publishing of webinars as well as various on-demand content (white papers, recordings) about Veeam solutions and data management industry in general. Responsibilities include working with both internal/external SMEs as well as content publishing via Veeam and 3rd party platforms.

    • Coordinate online events (webinars) production for several regions: topics development, planning, scheduling, publishing, speakers' coordination, and analytics

    • Coordinate online events/on-demand content publishing for several regions - webinars recording, white papers, product demos

    • Collaborate with external and internal subject matter experts (evangelists, bloggers, engineers, developers, analytics, IT administrators) on content topic development

    • Collaborate with multiple teams across regions/departments to ensure aligned content production and promotion: product marketing, campaign management, digital advertisement, email marketing, SEO, localization, creatives, web-development etc.

    • Initiate and drive projects with creatives and web-development teams to ensure effective content placement on Veeam and 3rd party web sites (mainly content pages UX)

    • Use Google Analytics, Marketo, SalesForce, PowerBI, Tableau and other digital marketing tools and platforms to perform regular reporting on content activities results

    • Maintain a content publishing schedule for regions

    Requirements:

    • Proven written and oral communication English language skills, including business communications

    • In-bound and out-bound digital marketing understanding

    • Ability to learn quickly

    • Strong interpersonal, writing, and verbal skills

    • Must be able to work effectively both as a team member and independently

    • Demonstrate the ability to prioritize, multi-task, and work with minimal supervision in a team environment

    • Strong organization skills with emphasis on being conscientious and detail-oriented

    • Strong computer skills and proficiency in Word, Excel, Outlook and PowerPoint

    • Technical understanding of data protection industry and virtualization principles

    • Background in Digital Marketing (degree or work experience) is a strong plus

    • Technical understanding of computer software such as VMware, Windows Server/Hyper-V or similar is a strong plus

    • Experience in Google Analytics, Marketo, SalesForce and similar is a strong plus

    • Basic understanding and/or experience of PPC, SEO, analytics and web development is a strong plus

    Requirements

    We offer

    • Private medical insurance services
    • Hospitalization and Surgery Insurance for employees' children
    • Meal tickets
    • Bookster
    • Personal time off plan to reward your loyalty
    • Cafeteria Benefit Plan where you will be able to flexibly customize your benefits package based on your budget and personal needs.
    • A choice of over 5,000 benefits on the Edenred Benefit Online platform is available to you, such as medical insurance plans for dependents, top-upplans which provide additional medical coverage to the medical insurance plan, medical services plans offered by different providers, dental, gym membership, transportation, private pension programs, personal and professional development, travel, special offers and many more.

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