Digital Marketing Specialist

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Angajator: Euromaster
Domeniu:
  • Marketing
  • Tip job: full-time
    Nivel job: 1 - 5 ani experienta
    Orase:
  • Voluntari
  • Actualizat la: 15.05.2019
    Scurta descriere a companiei

    Founded in 1991 and wholly-owned subsidiary of the Michelin Group, Euromaster provides tyre and vehicle maintenance solutions to business and retail customers throughout Europe.

    Euromaster is a leading European network with more than people, 2300 service centers (integrated and franchisees, mixture of retail, comprehensive and truck locations) and 2800 mobile units in 17 countries: Austria, Czech Republic, Denmark, Finland, France, Germany, Italy, Netherlands, Norway, Poland, Portugal, Romania, Spain, Sweden, Switzerland, Turkey, UK,
    Far from being just a tyre specialist, Euromaster offers a full range of services and "service maintenance repair" skills to all types of vehicles:

    - Activities: Premium, Mid-range and Budget Tyres, 24/7 Commercial Vehicle Breakdown, Tyre Management, Mobile Tyre Fitting, Tyre inflation, Fleet Inspections, Wheel Alignment, Servicing, Shock Absorbers, Exhausts, Batteries, Brakes, Nitrogen, Air Conditioning, eshop, ebooking;

    - Vehicles: trucks, cars, vans, 2wheels, agricultural machinery, earthmover, industrial vehicles.
    Thanks to its network and its people – their expertise, their honesty, their commitment and their understanding of every customer – Euromaster ensures the ongoing mobility of its customers is effective and hassle-free.

    Cerinte

    • Assist in the formulation of strategies to build a lasting digital connection with consumers
    • Plan and monitor the ongoing company presence on social media (Facebook, Youtube channel etc.)
    • Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
    • Be actively involved in SEO efforts (keyword, image optimization etc.)
    • Provide creative ideas for content marketing and update website
    • Collaborate with digital suppliers to improve user experience
    • Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, etc.)
    • Acquire insight in online marketing trends and keep strategies up-to-date
    • Maintain partnerships with media agencies and vendors

    Responsabilitati

    • Proven experience as Digital Marketing Executive or similar role
    • Excellent understanding of digital marketing concepts and best practices
    • Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
    • Perfect knowledge of web analytics tools (e.g. Google Analytics, etc.)
    • Skills and experience in creative content writing
    • Analytical mindset and critical thinking
    • Excellent communication and interpersonal skills
    • BSc/BA in marketing or relevant field
    • Passion for marketing and technology
    • Well-versed in the concepts surrounding digital marketing
    • Tech-savvy and intuitive with great ideas