Junior Specialist, Global Marketing Campaign Team
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Employer: | Veeam Software |
Domain: |
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Job type: | full-time |
Job level: | 1 - 5 years of experience |
Location: |
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Updated at: | 12.11.2016 |
Remote work: | On-site |
At Veeam, we’re obsessed. With the challenges we get to tackle. With the brilliant people we get to learn from. With the diverse culture we build every day through our people.
We've evolved into a multi billion-dollar company that's leading the data protection industry, but our culture of openness means everyone is heard and supported.
Bachelor’s Degree required in Marketing, Communications, or a related discipline. (A combination of education and experience will be considered.)
Ability to jump from the creative side of marketing to analytical side, able to demonstrate why their ideas are analytically sound.
Experience in Marketing, PR, Advertising will be a plus
An understanding of marketing campaign process will be a plus
General thoroughness and a sharp eye for detail
Natural ability to multitask and work in a fast-paced environment
Eagerness to learn the bottom side of the marketing campaign workflow organization
Exceptional (English) communication skills: must be able to articulate a clear, persuasive argument orally and in writing
Excellent collaboration skills and genuine comfort and adaptability interacting with multiple global, regional and field marketing teams
The importance of creating and managing global campaigns has increased dramatically as the focus of B2B marketing is shifting towards engagement creation, contextual marketing and lifecycle marketing. Global campaign team was built to innovate and execute global campaigns through multichannel marketing building on these new trends.
We’re looking for an energetic person who will assist with design and execution of global marketing campaigns (online + offline) for driving brand awareness and lead generation – such as:
Support creation of new marketing materials.
Track campaigns progress.
Foster team activities and ensure smooth communication between global and regional marketing teams – around campaigns.
This person will be responsible for global marketing campaigns execution – for different business segments, personas according to the customer journey lifecycle. Responsibilities will include:
Create campaign bills of materials (BOMs)
Work with functional marketing teams on producing campaign content including e-cards, landing pages, white papers, webinars, sales assets, partner marketing assets, event assets, mobile assets, onsite and external banners, and social media components for different online and offline channels, through synthesizing information from various sources and through the inclusion of subject matter experts.
Collaborate with other stakeholders to ensure seamless execution of projects; achieving adoptability and consistency across regions.
Prioritize and plan to successfully meet all project deadlines. Anticipate and develop solutions to in-between problems and blocks.
Process work requests, initiate and manage task briefs, review and evaluate draft collateral and final deliverables.
Demonstrate initiative on projects. Nature of work requires increasing independence and self-organization.
Using analytical tools to provide reports on metrics, and continually find ways to improve on those metrics through testing and new initiatives.
In order to be successful this person must collaborate tightly with other corporate marketing teams, field marketing teams, creative teams, event teams where subject matter experts will also support the BOM creation.
Success will be measured by the effectiveness of our campaigns and the ability to support a smooth and active collaboration process between campaign stakeholders, and the alignment of individual efforts with strategic goals
Modern marketing technology & tools understanding like the use of CRM systems, marketing automation systems, google analytics and techniques to create SEM, SEO, retargeting, banner, display advertisement, landing pages and content development a plus.
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