Ecosystem Experience Marketer

Employer: IBM – Marketing, Communcations and Citizenship
Domain:
  • Marketing
  • Job type: full-time
    Job level: peste 5 years of experience
    Location:
  • BUCHAREST
  • Updated at: 23.04.2024
    Remote work: Hybrid
    Short company description

    IBM’s greatest invention is the IBMer. We believe that through the application of intelligence, reason and science, we can improve business, society and the human condition, bringing the power of an open hybrid cloud and AI strategy to life for our clients and partners around the world.Restlessly reinventing since 1911, we are not only one of the largest corporate organizations in the world, we’re also one of the biggest technology and consulting employers, with many of the Fortune 50 companies relying on the IBM Cloud to run their business. At IBM, we pride ourselves on being an early adopter of artificial intelligence, quantum computing and blockchain. Now it’s time for you to join us on our journey to being a responsible technology innovator and a force for good in the world.

    Requirements

    Required Technical and Professional Expertise
    • Collaborates with current and potential partners, ecosystem colleagues and fellow marketers to learn, co-create and share feedback
    • Has experience working in marketing (including digital marketing)
    • Entrepreneurial mindset and appetite to stretch the role, constantly reimagining what it can deliver.

    Preferred Technical and Professional Expertise
    • Partner marketing experience in a B2B environment
    • Client-centric mindset to find new ways to satisfy Partner needs
    • Experimentative - works as part of a team to quickly to pilot, succeed/fail fast and scale what works
    • Highly collaborative - building effective teaming relationships within ecosystem marketing and with other marketing and business areas
    • Is passionate about people: we value a focus on relationships over experience working in high tech or ecosystem

    Responsibilities

    Our Ecosystem Marketers have a deep understanding of our partners: how they sell, how they make money, and what their priority offerings are. A critical part of our Marketing organization, they drive partner-led demand motions to scale business growth for IBM’s technology and Consulting offerings.

    The Ecosystem Experience Marketer orchestrates how we make that value real for the partner based on where they are, what they want to achieve, and what we have available to help them do it. The most successful marketer in this role is constantly asking “How do we know we’re compelling the next best action for each partner?” growing partner satisfaction alongside IBM’s revenue.

    Responsibilities may include:
    • Increasing demand in correlation with improved partner satisfaction
    • Helping to build experiences that meet individual geographic and global needs
    • Creating and activating the Partner experience across all touch points which may include digital, events, email and others
    This is a Hybrid role, attendance to the office will be required only 3 times peer week

    Other info

    Key Job Details
    • Role: Ecosystem Experience Marketer
    • Location: Bucharest, RO
    • Category: Enterprise Operations
    • Employment Type: Full-Time
    • Travel Required: No Travel
    • Contract Type: Regular
    • Company: (0112) IBM Romania Srl
    • Req ID: 689224BR

    Benefits

    • Medical subscription
    • Trainings
    • Courses
    • Certifications
    • Bookster subscription
    • Remote work allowance / Utilities reimbursement
    • Extra days off
    • Flexible work schedule
    • Laptop

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