Campaign Specialist

Employer: Veeam Software
Domain:
  • Marketing
  • Job type: full-time
    Job level: 1 - 5 years of experience
    Location:
  • BUCHAREST
  • Updated at: 17.04.2024
    Remote work: On-site

    Veeam(R), the #1 global market leader in data protection and ransomware recovery, is on a mission to empower every organization to not just bounce back from a data outage or loss but bounce forward.

    With Veeam, organizations achieve radical resilience through data security, data recovery, and data freedom for their hybrid cloud. 

    The Veeam Data Platform delivers a single solution for cloud, virtual, physical, SaaS, and Kubernetes environments that gives IT and security leaders peace of mind that their apps 
    and data are protected and always available.

    Headquartered in Seattle with offices in more than 30 countries, Veeam protects over 450,000 customers worldwide, including 74% of the Global 2000, who trust Veeam to keep their businesses running.

    Responsibilities: 

    • Partner with cross-functional teams in the customer lifecycle marketing strategy for Veeam - starting with audience segmentation, campaign message development, and building out a campaign journey and execution plan.
    • Develop and implement customer retention marketing plans including reactive retention (win back offers); proactive retention (nurturing); and expansion strategies (upsell/cross-sell).
    • Collaborate with cross-functional marketing teams on campaign concept, customer content development, and digital execution to ensure effective execution.
    • Consult and advise on solutions to optimize performance of campaign tactics including selection criteria, chanel targeting, A/B testing, success measurement and benchmarking.
    • Partner with analytics teams to develop dashboards that track key metrics around customer lifecycle for marketing teams and senior leadership
    • Work closely with functional teams representing Renewals, Product Marketing, Reporting, Customer Support, Customer Success, and Operation
    • Manage multiple projects simultaneiously with strong project management skills.
    • Leverage global best practices to deeply embed our customers into our product to drive active usage and stickiness.
    • Any other service tasks and responsibilities assigned by the department manager

    Requirements: 

    • Bachelor's Degree required
    • At least 2 years of experience in marketing campaigns 
    • Proficiency in MSOffice based automation tools (Excel, Outlook, etc)
    • Knowledge of an email marketing platform
    • Experience with Google Analytics or other web monitoring platform
    • Basic knowledge of HTML and CSS
    • Knowledge of virtualization industry and the ability to relay information to potential customers would be a plus

    We offer:

    • Private medical insurance for you, one adult dependent, and your children
    • Meal tickets
    • Private pension plan
    • Life insurance
    • Vision reimbursement
    • Annual leave and additional vacation days based on tenure
    • Cafeteria Benefit Plan where you will be able to flexibly customize your benefits package based on your budget and personal needs
    • Veeam Care Days - additional 24 hours for your volunteering activities
    • Professional training and education, including courses and workshops, internal meetups, and unlimited access to our online learning platforms (Percipio, Athena, O'Reilly) and mentoring through our MentorLab program

    #LI-AP1

    Veeam Software is an equal opportunity employer and does not tolerate discrimination in any form on the basis of race, color, religion, gender, age, national origin, citizenship, disability, veteran status or any other classification protected by federal, state or local law. All your information will be kept confidential.

    Please note that any personal data collected from you during the recruitment process will be processed in accordance with our Recruiting Privacy Notice.  

    The Privacy Notice sets out the basis on which the personal data collected from you, or that you provide to us, will be processed by us in connection with our recruitment processes. 

    By applying for this position, you consent to the processing of your personal data in accordance with our Recruiting Privacy Notice.

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