Social Media Specialist

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Angajator: Honeywell
Domeniu:
  • Marketing
  • Media - Jurnalism
  • Tip job: full-time
    Nivel job: 1 - 5 ani experienta
    Orase:
  • BUCURESTI
  • Actualizat la: 26.03.2018
    Scurta descriere a companiei

    Honeywell is a Fortune 100 company that invents and manufactures technologies to address tough challenges linked to global macro trends such as safety, security, and energy. With approximately 122,000 employees worldwide, including more than 19,000 engineers and scientists, we have an unrelenting focus on quality, delivery, value, and technology in everything we make and do.

    Cerinte

    You Must Have:
    • Bachelor's degree in journalism, mass communications, marketing or related discipline
    • 8+ years of experience in social media, journalism and/or communications

    We Value:
    • A strong background in digital media strategy, planning and best practices
    • MBA or Master degree or coursework
    • Possesses working knowledge and real-world experience in planning, managing, executing digital marketing initiatives
    • Salesforce (or other CRM) experience
    • Ability to work in large, highly matrixed corporations is preferred
    • Track record in writing, editing and publishing content for the social media space – including follow-up commenting/conversations and real-time engagement
    • Writing, verbal and presentation skills
    • Understanding of the components of social media programs that span owned (i.e. Blogs), versus earned (i.e. Facebook) versus paid (i.e. sponsored tweets)
    • Experience with Spredfast, TweetDeck, Facebook, Twitter, LinkedIn, Instagram, YouTube, Weibo, WeChat
    • High-energy, creative and resourceful self-starter who demonstrates leadership skills and instincts
    • Ability to prioritize and manage multiple tasks
    • Ability to work as a team, take direction and move forward

    Responsabilitati

    The Social Media Marketing Specialist supports the Digital Marketing Team within Honeywell's Aerospace business. This digital-centric role will be responsible for leading a regional social media strategy that supports product priorities for multiple Honeywell Aerospace businesses. This position will also support and execute a global digital marketing strategy.


    Responsibilities:
    • Execute global media strategy and recommend best practices for larger PR, Marcom and employee education campaigns
    • Help train, educate and act as regional expert for all social media platforms
    • Assist communication leaders with crisis communications as necessary
    • Research, educate and propose new or emerging types of online media opportunities to team leaders
    • Analyze metrics and provide recommendations
    • Engage in online conversations via executive involvement or approved individual responses
    • Report on results from social media interactions and posts
    • Support and take lead from Global Social Media lead