SEM Specialist

STUDIO MODERNA is the leading omni-channel e-commerce and direct to consumer platform in Central and Eastern Europe, with vertically-integrated network reaching more than 300 million consumers across 20 countries, with headquarters in Slovenia and over 6000 employees across the globe and 310+ retail stores across CE Europe. Our well-known, trusted and enjoyable international brands are present all around the world: Dormeo, Delimano, Walkmaxx, Top Shop, LiveActive, Wellneo, Rovus, Kosmodisk.

We believe that our people are our greatest strength. We are successful in what we do because we hire, develop and empower smart people who have the passion to make a significant contribution to our business.

We believe in helping our people reach their full potential. That is why continuous learning, new skill development and real time feedback are increasingly integral to our culture.


Great brands, clear vision, amazing people...

For more information about our company, please visit the websites www.studio-moderna.com and www.dormeo.ro.

Requirements
- Proven online marketing experience, with a strong background in digital;
- Highly analytical/metrics and performance driven – comfortable using Excel or other statistical tool to generate actionable solutions to marketing questions based on complicated sets of data;
- Working knowledge of SEM, social media PPC. SEO background is beneficial;
- Experience with web analytics packages (such as Google Analytics, Core metrics);
- Experience building marketing communications and implementations working towards a customer centric understanding of the retail business;
- Energetic and self-motivated.

Key Skills:
- Strategic thinking (e.g. capable of developing plans to achieve targets);
- Results oriented (set and achieve KPIs);
- Experience with Google AdWords, Facebook PPC;
- Highly analytical;
- Demonstrated ability to build media strategy;
- Copywriting;
- Interest/Knowledge in Direct Marketing;
- Experience with A/B and multivariate experiments;
- Ability to learn and have the drive to grow on a personal and professional level.

Reports to: Digital Manager
Our performance department is growing. This is why we are looking for a fun, highly motivated colleague to join our team.

Key responsibilities
- Is responsible for performance digital strategy, including Google and Facebook;
- Implements and analyzes PPC campaigns for multiple brands;
- Very good collaboration with the other colleagues from performance department.
- Conversion rate and revenue forecast based on budget;-Collaborates with central team in implementing and optimizing performance campaigns.