Product Marketing Specialist

Angajator: EXE Software
Domeniu:
  • IT Software
  • Marketing
  • Vanzari
  • Tip job: full-time
    Nivel job: 1 - 5 ani experienta
    Orase:
  • BUCURESTI
  • Actualizat la: 06.07.2017
    Scurta descriere a companiei

    We are a full-cycle software development company delivering high-performing solutions and services designed for the purpose of helping your business thrive.

    Cerinte

    • BS/MS in marketing, communication or technology field;
    • 2+ years’ experience in marketing, communication, sales support or technical support background;
    • Previous experience on a similar role is highly preferred;
    • Previous experience in product market launch is highly preferred;
    • Previous marketing experience in a service/product organization is a plus;
    • B2B, B2C marketing skills are preferred;
    • Product Marketing skills
    • Competitor research and analysis experience
    • Support process mapping experience
    • Planning and coordination skills
    • Content creation skills
    • Analytical thinking
    • Communication skills
    • Task management skills
    • Time management skills
    • Prioritization skills
    • Reporting and tracking skills
    • Autonomous worker

    Responsabilitati

    • Understand company's product and service portfolio;
    • Realize competitor research and gap analysis;
    • Develop customer experience road maps in collaboration with product managers
    • Follow and analyse market trends to position products;
    • Develop product marketing strategies (pricing, advertising, product launching);
    • Focus on product market launches and implement marketing campaigns around it;
    • Maintain product benefits and differentiators;
    • Propose product and service improvements;
    • Craft compelling messages across marketing channels (landing pages, ad campaigns);
    • Work with various teams (design, content, product, sales) to implement strategies;
    • Create and implement product support strategies;
    • Test marketing product features, releases and ad copy;
    • Supervise product marketing campaigns;
    • Evaluate projects using relevant KPIs and feedback from existing and prospective customers.

    Alte informatii

    • Challenging work tasks;
    • Financial support for professional training courses and certifications if you become our employee;
    • An office nearby AFI mall;
    • A bunch of people willing to share their knowledge and experience;
    • A friendly and relaxing work environment;
    • Relaxing area with ping pong, foosball, library, bean bags and others;
    • An exciting position in an international working environment;
    • Opportunities for career development;
    • Motivating salary;
    • Private medical subscription.