Product Marketing Specialist

We are a full-cycle software development company delivering high-performing solutions and services designed to answer the specific needs of each of our clients. We are specialized in data management web, mobile and BI applications based on Microsoft or IBM technologies, on cloud or on-premise.

- BS/MS in marketing, communication or technology field;
- 2+ years’ experience in marketing, communication, sales support or technical support background;
- Previous experience on a similar role is highly preferred;
- Previous experience in product market launch is highly preferred;
- Previous marketing experience in a service/product organization is a plus;
- B2B, B2C marketing skills are preferred;
- Product Marketing skills
- Competitor research and analysis experience
- Support process mapping experience
- Planning and coordination skills
- Content creation skills
- Analytical thinking
- Communication skills
- Task management skills
- Time management skills
- Prioritization skills
- Reporting and tracking skills
- Autonomous worker

- Understand company's product and service portfolio;
- Realize competitor research and gap analysis;
- Develop customer experience road maps in collaboration with product managers
- Follow and analyse market trends to position products;
- Develop product marketing strategies (pricing, advertising, product launching);
- Focus on product market launches and implement marketing campaigns around it;
- Maintain product benefits and differentiators;
- Propose product and service improvements;
- Craft compelling messages across marketing channels (landing pages, ad campaigns);
- Work with various teams (design, content, product, sales) to implement strategies;
- Create and implement product support strategies;
- Test marketing product features, releases and ad copy;
- Supervise product marketing campaigns;
- Evaluate projects using relevant KPIs and feedback from existing and prospective customers.

- Challenging work tasks;
- Financial support for professional training courses and certifications if you become our employee;
- An office nearby AFI mall;
- A bunch of people willing to share their knowledge and experience;
- A friendly and relaxing work environment;
- Relaxing area with ping pong, foosball, library, bean bags and others;
- An exciting position in an international working environment;
- Opportunities for career development;
- Motivating salary;
- Private medical subscription.