EMEA CRM Integration Specialist

About us

Ubisoft Bucharest has been an important pillar for the local gaming industry since, being the first Ubisoft production studio outside France. It has a strong history of contributing to iconic AAA franchises such as Assassin’s Creed, Tom Clancy's Ghost Recon, Watch Dogs and Just Dance, and has helped develop a total of over 60 games. Today, the studio is the 2 nd largest Ubisoft studio worldwide and continues to tackle the biggest challenges in gaming and technology, contributing to the creation of new and amazing games.

Requirements
• Good skills on HTML / CSS / PHP / XHTML
• Good usage of the Microsoft software (Office, Visio)
• Very good communication skills
• Experience handling multiple projects simultaneously and working under tight deadlines
• Open to new ideas and tools to optimize the activity
• Attention to details
• Web tracking integration is a plus
• Proficient in English, French is a plus

Context & Mission
Games are more and more evolving toward services. Acquiring new customer is only 50% of the challenge, the other 50% are to keep them in the Ubisoft world. The service that Ubisoft will provide all along the gamer journey will make the difference. In order to increase efficiency, the communication toward gamers has to be multi-channel and personalized. Send the right message, to the right person, at the right moment, through the right channel.

To reach this objective, EMEA CRM team is looking for a new integrator specialist to deliver the best user experience through our communications and be able to support all requests from our internal stakeholders.


You are in charge of:
• The production of emails in collaboration with graphic designers
• The improvement of our HTML integration tool to produce a better and personalized email experience
• The enhancement of the production process based on CRM best practices

You are integrated in the EMEA CRM operations team based in Bucharest and reporting to the CRM Integration Team Leader.

Within a global environment, you work closely with EMEA brand managers, CRM lifecycle specialists / Graphic designers and IT teams and will take part in operational deployment of emails and CRM channels. The condition of success relies on a very good understanding of CRM activities, strong ability to coordinate with teams coming from various backgrounds all over the world, and a good technical knowledge.

Responsibilities

1. Setting up marketing & multi-channel campaigns
• Create localized emails based on the close collaboration with the graphic designer in CRM team
• Provide support for the newsletter design tools in use
• Actively work on operational tasks as emailing integration, web & in-game banners set-up etc.


2. Project management & reporting
• Propose & deploy optimizations that can enhance our interaction with the players through the newsletters we are delivering to them
• Contribute to new tools implementation and reporting elaboration in collaboration with EMEA CRM ops team.

Benefits that you can enjoy:
• If you’re into sport we’ve got a great gym right into our studio;
• We are proud of our games and we would like you to feel the same way - we’ll give you goodies and games letting you choose what you like;
• If you get hungry you can use your meal tickets at our local cafeteria or even grab some of the fresh fruits that are available in the office each week;
• Since we value health, you’ll have access to private medical system