Google and Social Media Advertisement Specialist (Pay Per click)

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Employer: Veeam Software
Domain:
  • Marketing
  • Job type: full-time
    Job level: 1 - 5 years of experience
    Location:
  • BUCHAREST
  • Updated at: 26.05.2016
    Remote work: On-site
    Short company description

    At Veeam, we’re obsessed. With the challenges we get to tackle. With the brilliant people we get to learn from. With the diverse culture we build every day through our people.

    We've evolved into a multi billion-dollar company that's leading the data protection industry, but our culture of openness means everyone is heard and supported.

    Requirements

    Google and Social Media Advertisement Specialist will join the PPC team, which generates demand and awareness for Veeam products across the globe.

    Qualifications:
    Understanding of SEM, SEO, Analytics and overall Digital Marketing best practices including methods and metrics for analysis
    Direct PPC experience with Google AdWords, Bing and retargeting is a must (you need to be certified for Google AdWords and Google Analytics at least)
    Experience with basic HTML, JavaScript, and CSS is a plus
    Fluent English
    Analytical skills, data-driven mindset and strong attention to details
    Self-starter with good organizational and time-management skills; able to multi-task and prioritize as well as strong follow-through
    Strong interpersonal, writing, and verbal skills are required
    Ability to learn quickly

    Responsibilities

    Creation of high performance Google and social media advertisement campaigns (demand generation, nurturing)
    Maintenance and optimization of existing campaigns
    Development of ad assets (landing pages, banners and ad copies) in collaboration with in-house creative and localization team.
    A/B and multivariate testing of ad copies and landing pages
    Budget planning and optimization
    Constant reporting on campaign performance and results

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