Local Key Account Manager - Cash & Carry & Wholesale

Team: Sales
Location: Bucuresti
Contract: Permanent

Coca-Cola HBC is strengthening its Key Accounts team by hiring a high-potential Local Key Account Manager - Cash & Carry & Wholesale. If you are passionate about building customer partnerships, shaping commercial execution, and influencing distributors in a dynamic FMCG environment, we would like to meet you.

You'll grow with us -- shaping the customer strategy for top local Cash & Carry and Wholesale partners, elevating our presence in-store, and driving execution excellence together with cross-functional teams that support your development every step of the way.

KEY RESPONSIBILITIES

• Manage the portfolio of top Local Cash & Carry accounts and key Local Wholesale customers.
• Develop and implement Business Plans and Trade Calendars aligned with company strategy and shopper insights.
• Lead annual contract negotiations, ensuring optimal commercial agreements and return on investment.
• Build strong customer relationships with key decision makers across Cash & Carry and Wholesale.
• Apply and manage the new commercial policy across assigned customers.
• Influence distributors on driving availability, distribution, and flawless in-store execution.
• Ensure execution of promotions, activations, and tailored actions at store level.
• Monitor customer performance through KPIs and run regular Business Review meetings.
• Collaborate cross-functionally with Field CCH, Marketing, Supply Chain, CS&CDE, Finance and Commercial Excellence.
• Communicate promotional plans, execution priorities and commercial calendars to the Field CCH team.

ARE THESE YOUR SECRET INGREDIENTS?

• At least 3 years of experience in Traditional Trade and strong exposure to distributors.
• Proven account management skills with local customers.
• Strong local network within the Cash & Carry and Wholesale environment (a strong advantage).
• Solid understanding of category dynamics, financial drivers, and commercial return.
• Strong negotiation, influencing and problem-solving skills.
• Ability to translate insights into actionable commercial plans.
• Effective communication and collaboration across multiple teams.
• University degree, advanced English level and Category B driving license.