Marketing Specialist

Founded in 2010, BuildGreen was the first company in Romania to offer sustainable building consulting services and, to date, it is the leading consultant in the field of sustainable development and certification. BuildGreen provides the complete set of consulting services for the design, development and certification of sustainable buildings – from BREEAM and LEED certification services to dynamic simulation modeling, life cycle costing (LCC) and assessment (LCA), as well as full green building design support.
Having the constant goal to provide a high-quality and professional service for the building and construction industry, BuildGreen achieved an outstanding track record in Romania: The largest portfolio of projects in the country (over 30 buildings successfully certified to date) and the highest success rate in the market (all certification processes reached the levels targeted by the clients, all certifications had a minimum Very Good/Gold level, whereas 25% of the certified projects achieved superior levels – Excellent).

We are increasing our team! So, if you are a very well-organized person, with good communication skills, with a positive and open attitude, eager to assimilate new information and work in a constantly growing field, then we are waiting for you in our team! We are a young and dynamic team, we work in the field of sustainable development, which is in an accelerated pace of evolution at international level. BuildGreen's activity involves continuous growth and learning, which offers opportunities for long-term professional development.

The job description for a Marketing and Public Relations Specialist includes the following responsibilities and requirements:
• Collaborate with the marketing and public relations team to develop and implement strategies to promote the company, brand, or product to the target audience. Conduct market research and analysis to identify the target audience, market trends, and competitors.
• Develop and maintain consistent branding messaging across all marketing and public relations materials. Create engaging content such as press releases, articles, social media posts, and website content that effectively communicates the brand's value proposition.
• Build and maintain relationships with media outlets, journalists, bloggers, and influencers to secure positive media coverage. Pitch story ideas and press releases to relevant media contacts. Coordinate and manage media interviews, press conferences, and events.
• Generate interesting and informative content for various channels, including websites, blogs, social media platforms, and email newsletters. Collaborate with graphic designers, copywriters, and content creators to produce high-quality marketing materials.
• Develop and implement digital marketing campaigns using various channels such as social media, email marketing. Monitor campaign performance, analyze data, and adjust optimize results.
• Monitor and manage the company's online presence and reputation. Respond promptly and professionally to customer inquiries, comments, and complaints. Implement strategies to mitigate negative feedback and address potential public relations crises.
• Track and analyze marketing and public relations metrics to measure the effectiveness of campaigns.
• Collaborate with cross-functional teams such as sales, product management, and creative teams to ensure marketing and public relations efforts align with overall company objectives. Work closely with external agencies or consultants, when necessary, to support specific marketing or public relations initiatives.
• Stay updated on industry trends, new marketing techniques, and best practices in public relations. Attend industry conferences, workshops, and networking events to expand knowledge and stay connected with industry professionals.
• Overall, a Marketing and Public Relations Specialist plays a crucial role in enhancing brand visibility, managing reputation, and driving business growth through effective marketing and public relations strategies. Strong communication, creativity, and analytical skills are essential for success in this position.

Qualifications
• Minimum 2 years’ experience in a similar position.
• Excellent verbal and written communication skills.
• English advanced level.
• Knowledge about the use of social platforms.
• Experience in content development and text editing, creativity skills being a plus.
• The ability to manage one's own time effectively and prioritize activities.
• Attention to detail, accuracy, ability to organize the activity.
• Speed, rigor, organization; pro-active person, able to meet deadlines.

4000 - 8000 RON

• Abonament medical
• Training-uri
• Cursuri
• Teambuilding-uri / excursii
• Petreceri/evenimente companie
• Laptop
• Telefon mobil
• Tichete de masa