Product Marketing Manager for HPC & Adaptive AUTOSAR products
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Employer: | Elektrobit Automotive Romania |
Domain: |
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Job type: | full-time |
Job level: | 1 - 5 years of experience |
Location: |
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Updated at: | 13.12.2022 |
Remote work: | On-site |
Elektrobit (EB) is an award-winning and visionary global supplier of embedded solutions for the automotive industry. We stay on top of the latest innovations, such as connected cars, car as a sensor and autonomous driving.
Requirements
- Passionate about marketing planning and execution
- Several years of marketing experience, ideally multidisciplinary background, preferred with at least 2 years of experience in a dynamic B2B role in automotive software
- A tech-savvy talent and creative mind, interested in human machine interface and automotive user experience
- Finding the right words to translate complex tech content into effective customer-centric marketing assets (like value propositions, messaging, taglines etc.) comes easily to you
- Understanding of the marketing funnel and knowledge of how to optimize it at each stage
- Monitor market developments to understand our target customers and their needs and pain points within the area of our User Experience offering
- Understand the competition and how to overcome them in close co-operation with Product Management and Sales
- Develop positioning and messaging for our innovative services to gain a competitive edge and feed to our communications and field marketing teams
- Develop meaningful sales content to enable our revenue team to target the right customer with the right set of information and materials for the specific stage of the buying journey like sales decks, battle cards, eLearning courses etc.
- Closely listen and cooperate with the sales community to consistently improve the quality of our content
- Develop go-to-market strategies and marketing plans, manage release updates internally with our sales community and externally
- Constantly review and analyze the success of your marketing activities set in place for your area and make necessary changes
- Manage our external agencies to build marketing collaterals for a global audience
- Catch unanticipated issues that arise along the way and see them through to resolution
- Strong collaboration with the relevant stakeholders including Marketing Communications, Product Managers, Business Development, and Sales to drive cross-functional implementation of your plans
- Career opportunities corresponding to your professional success;
- The possibility to develop advanced technology and to transform it into enriching end user experiences;
- An international and multicultural working environment in a prestigious company;
- A motivating and engaging work environment;
- Being part of a young, dynamic and motivated team;
- Flexibility to work from office or remote, according to the personal needs;
- We offer our employees the opportunity to take advantage of further education through our own academy or external trainings, that help our employees to find the right Work-Life Balance for themselves;
- Flexible work time;
- Premium insurance to medical services;
- 13th salary and loyalty bonus;
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