Senior Digital Marketing Associate

Employer: Veeam Software
Domain:
  • Marketing
  • Job type: full-time
    Job level: 1 - 5 years of experience
    Location:
  • BUCHAREST
  • Updated at: 04.07.2022

    The Senior Digital Marketing Associate will be responsible for the content management and digital marketing campaign launch support of content available to Veeam ProPartners for co-marketing efforts. This role will collaborate with the Marketing Center Specialist and Global Channel Marketing Program Manager to develop targeted campaigns that can be leveraged in marketing efforts by Veeam's channel partners.

    Responsibilities

    • Launch digital marketing campaign (thru-partner) in marketing automation platform
    • Support creation of campaign bill of materials with Campaign managers
    • Coordinate with HTML team to build emails and landing pages
    • Coordinate localization of campaigns for required languages
    • Launch translated campaigns in marketing automation platform
    • Track content quality, fix and report bugs
    • Track and report campaign performance
    • Support Marketing Center Specialists to ensure growing usage of digital campaigns, web plug-ins and online event kits via marketing automation platform
    • Coordinate promotional actions with regional marketing teams

    Requirements

    • Experience in email marketing and social media content creation preferred
    • Advanced English language skills
    • Good experience in content management, marketing automation or web platform management preferred
    • Strong digital marketing experience preferred
    • Experience working with any task tracker or project management tools (for example, Jira, Confluence)
    • Knows basic principles of marketing automation and email marketing (tools: Mailchimp, Hootsuit)
    • Uses graphics tools: Photoshop, Adobe Acrobat, Figma
    • Has basic knowledge of CRM / PRM, for example: Salesforce
    • HTML - nice to have, but not necessary- for ecards, emails and landing pages.