Digital Marketing Specialist
R Systems is a global digital transformation leader that provides AI-driven solutions to clients across industries, through a broad range of technology & AI/analytics services.Requirements
- Previous experience in marketing focused on technology based products or services and dealing with enterprise clients for a minimum of +2 years.
- Good understanding of B2B customer engagement tactics and multiple marketing platforms.
- Experience in implementing digital campaign, with an overview of the latest demand generation strategies
- Advanced know-how in digital marketing techniques (PPC campaigns, Social Media campaigns)
- Ability to work independently with limited direction in a fast-paced environment; must be a high-energy, motivated self-starter.
- Impeccable English grammar and spelling.
- Salesforce.com and HubSpot are a plus.
- Create and execute online and digital content and manage digital campaign execution while achieving key performance metric goals, by testing, measuring, and implementing optimizations.
- Execute the day-to-day delivery of email marketing campaigns, dedicated content, quarterly newsletter, invitations, online event materials, banners etc.
- Craft content to promote top technology services offered by R Systems.
- Plan and organize online webinars to support demand generation efforts.
- Direct cooperation and support to sales department and sales activities.
- Will keep up to date with the competitors’ data on the market and understands the business on the local market.
- Follow the KPI established for the online environment.
- Create monthly Facebook, SEO, Google Analytics, Youtube and CRM reporting.
- Ensure that all creative marketing materials undergo brand review and adhere to strict brand guidelines.