Traffic Specialist

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KNOWLEDGE & SKILLS REQUIREMENTS:
• BA/BS College degree required
• 2-4 years of experience in digital marketing in an advertising agency, media department or marketing firm.
• Ability to perform well under pressure, and adapt to changes, adhere to deadlines.
• Results driven with a strong analytical eye provide suggestions and creative solutions from raw data.
• Time management skills with the ability to manage multiple channels and projects at the same time.
• Excellent organizational skills and attention to detail.
• Ability to work in a multi-cultural environment.
• Proactive, always willing to learn attitude.

Main responsibilities:
• Manage and maintain official company traffic channels, which can include Email Marketing, Affiliate Marketing network, APP/Web push, Google Adwords, and others.
• Closely monitor traffic channels on a daily basis, provide useful reports and insights to improve performance.
• Support developing integrated traffic plans for company E-commerce campaigns, such as sales campaigns, product launch events, and others.
• Support expanding current traffic channels by being able to proactively searching for new sources of traffic, develop partnerships, etc.
• Coordinate traffic actions with HQ, Local teams, and other stakeholders.
• Serve as a communication link with local agencies, partners, etc.
• Handle other duties as assigned by the line manager.