Campaign manager (programmatic)

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Employer: GroupM
Domain:
  • Internet - eCommerce
  • IT Software
  • Marketing
  • Job type: full-time
    Job level: 1 - 5 years of experience
    Location:
  • BUCHAREST
  • Updated at: 24.03.2020
    Short company description

    GroupM is the world’s leading media investment group (Mindshare, MediaCom, Wavemaker, Essence, m/SIX, Xaxis), responsible for more than $48B in annual media investments by leading advertisers. We grow client’s brands and revenues with innovative and strategic use of media. Our global team of experts deliver actionable audience intelligence across the most expansive set of media platforms worldwide; trading expertise; market-leading brand-safe media; robust data and technology partnerships and solutions; addressable TV; content; sports and more.

    Requirements

    • 2+ year of experience on a similar role
    • Ideally Degree educated in a business, numerical or analytical degree (e.g. informatics, economics, mathematics, statistics or engineering)
    • Numerate and analytical
    • Details oriented
    • Excellent written & verbal English language skills/grammar
    • Demonstrable strong planning & implementation skills
    • Strong knowledge of competitive insights tools (preferred but not required)
    • Ability to identify & deal with potential areas of conflict
    • Ability to stay calm under pressure

    Responsibilities

    - Setup campaigns in Search / Social / Programmatic environments following media plan requirements
    - Optimization of campaigns across channels and across delivery systems and inventories to ensure they meet the performance expectations committed to clients
    - Act as internal gate-keeper to what campaigns are permitted to run (especially for programmatic campaigns, but also biddable campaigns in the context of GDPR)
    - Monitoring of campaign progress as agreed with planners
    - Formulating requirements for tracking (including generation of scripts and verification of script implementation on client websites)
    - Reporting on campaign performance and KPIs
    - Financial reporting using agency CSS

    Other info

    We want to meet you! Come and join us!