Customer Journey & Web Optimization Strategist
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Omniconvert is a SaaS company, founded in Romania, in 2013, with the aim to provide a tool for marketers who want to achieve performance with their websites. Our platform allows marketers to grow the performance of their website with 4 features: A/B testing, personalization, surveys and advanced segmentationRequirements
The ideal candidate’s skills:
Strategic thinking - focusing on the actions that can bring desirable results
Good understanding of e-commerce and digital marketing methods and principles
Experience with providing and holding presentations and performance reports for stakeholders
Experience with any of UI/UX Research, A/B testing, User Research is a major plus
Good understanding and utilization of Google Analytics & Microsoft Excel is required
Excellent verbal and written communication skills (Romanian & English)
Positive attitude, strong work ethic and ability to work in a fast-paced environment
Ability to work in multiple cross-functional teams, providing leadership or support when needed
Primary Duties and Responsibilities:
Use qualitative and quantitative sources of data to develop and execute a Conversion Rate Optimization Strategy and testing plan for your clients. (both Romanian as well as International)
Use the same type of data to improve Customer Experience through Retention Rate Optimization
Perform audits, user research, and reports in order to provide actionable insights
Spot and manage key conversion points in the marketing & conversion funnel, including landing pages, website calls-to-action, lead-generating forms and order processes.
Use an iterative approach to optimization, continuously taking test results and data into account when formulating new tests and hypotheses
Collaborate internally with Data Analysts, Web Developers, UI/UX Designers, Project Managers and also externally with our clients in order to optimize each conversion path.
Optimize the visit-to-lead-to-customer conversion and retention rates and increase funnel marketing efficiencies.
What we offer:
Access to training and certifications
Competitive remuneration options
Private Medical Subscription
Working with top CRO and analytics tools as well as with international experts
The opportunity to join a motivated team and people oriented company
From time to time we even cook :)
If you qualify for the above, we are looking forward to your application.