Panel Solutions Analyst

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Employer: Dynata
Domain:
  • Marketing
  • Sales
  • Job type: full-time
    Job level: 0 - 1 years of experience
    Location:
  • Arad
  • Lugoj
  • Timisoara
  • Updated at: 31.01.2019
    Remote work: On-site

    • ESSENTIAL DUTIES AND RESPONSIBILITIES

      Outside Partner Usage (50%)

      • Support Sales and Operations with a seamless process to effectively engage 3PP with the goal of project success and high customer satisfaction
      • Conduct purchasing of external sample from all sample segments including Online (Consumer, B2B, Healthcare), CATI and Offline vendors via VMT and/or Oracle
      • Monitor the quality of the partner data and service levels, act when needed
      • On a project to project basis negotiate with external vendors to secure advantageous terms
      • Nurture relationships with key account managers among our top suppliers to escalate and resolve issues quickly 
      • Flag high external spend with Regional Team and work on strategies to reduce spend over time
      • Manage costs with an owner’s mindset with strong focus on maximum profitability on a project basis
      • Build and maintain a partner knowledge database incl. panel books and ratecards
      • Prepare quarterly feedback and reporting on partner performance and spend and monitor Rebates/Agreement progress
      • Research, identify and onboard new suppliers
      • Proactively monitor and reach out to PMs/Sales to address excessive external sample spend / where internal assets could have been utilized better
      • Proactively share key information with team members to provide consistent service across all Regions

      Fieldwork Support (50%)

      • Act as escalation point for Sales/CS when standard operating procedures are not sufficient to ensure project success 
      • Proactively contribute to the shared workload queue in Oracle; ensure quick and qualitative service and manage handover appropriately and as needed
      • Lead a cross-functional panel group devising solutions to succeed in successfully selling and delivering the biggest and most complex projects in our industry
      • Make decisions regarding sampling solutions by working with Sales/CS and creating a sample plan for PMs as needed.  
      • Flag capacity issues (high number of Burst mode requests) and make suggestions for specific demographics or target groups to be improved in close collaboration with the Regional team
      • Support frontline with refinement/temporary parameter creation 
      • Trouble-shoot project level setup issues based on guidelines/check-list; Utilize systems and tools like DK5 (PM Dashboard), Tableau and CRM/BOS in order to effectively monitor and troubleshoot projects in field
      • Advise on sample channels mix and make Sampling recommendations for specific projects such as iHuts, Diary projects, Recruitment projects
      • Investigate discrepancies between feasibility and fieldwork results, report on results to manager     
      • Proactively monitor and reach out to PMs/Sales to address low converting projects and excessive use of invitations/reminders
      • Share pertinent information with the Global team-members that can support them with handling specific or complex inquiries from Operations/Sales team
      • Anticipate and escalate to Manager situations that can cause a potential bottleneck/timeline delay for a project, any process enhancements, and provide creative solutions that can bring efficiency, cost savings and best possible service

    REQUIRED SKILLS & QUALIFICATIONS

    Education and Experience:

    • Bachelor’s degree in related field or equivalent work experience.
    • 1-2 years experience in market research industry.

    Specialized Skills:

    • Expert Proficiency in Microsoft Office Word, Excel, and PowerPoint. 
    • Understanding of full service and sample only projects.
    • Understanding of internal operation systems and other company applications.   

    Communication Skills:

    • Demonstrates highest level of ability in all aspects of communications: written, oral, listening and expressing ideas.
    • Collaboration

    Analytical Skills:

    • Excellent problem solving ability.
    • Ability to analyze qualitative data.
    • Exceptional analytical, quantitative and deduction skills.

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