PPC Specialist

We are looking for a new colleague in our team. Come and join us!

Catalyst Solutions is a full-service company with 12 years of experience in recruitment, talent attraction and employer branding. We have the privilege of working with some of the most well-known companies in the world: IBM, Oracle, Microsoft, Deloitte, EY Romania, Vodafone.

Requirements:

• 3+ years of experience in running and optimizing PPC campaigns in the Google ecosystem (AdWords,Remarketing, Display, Gmail Ads, Youtube) Facebook and Linkedin;
• Proven capabilities around audience segmentation and targeted messaging;
• Excellent verbal and written communication skills (advanced English);
• Good knowledge of search engine optimization (SEO), social advertising, and web usability;
• Knowledge about HR systems & recruitment would be nice :) 
• Basic HTML, CSS, Photoshop, Illustrator are nice to have, good skills would be a strong advantage; 

• Manage PPC campaigns: Google Adwords, Display & Remarketing, Facebook and Linkedin campaigns;
• Work closely with the project managers on online campaigns and advise on best channels to use for each project;
• Monitor, analyze and optimize campaign performance data to improve conversion rates, decrease CPA, increase ROI, and reach the campaigns objectives;
• Monitor and report the performance of all Catalyst Solutions online campaigns using Google Analytics;
• Develop digital promo materials: online banners, newsletters, landing pages, apps etc. involving external providers where needed;  
• Create relevant landing pages that will support campaigns and maximize engagement with candidates & employers;
• Initiate and explore new partnership opportunities for online campaigns;
• Support project managers in order to improve the social media presence for our projects;
• Increase the level of skills for digital marketing across all team members (clases, tutorials);
• Develop a “digital profile” of target segments where they are, how they interact in order to increase conversions.