GroupM

Orase: BUCURESTI,
Industrie: Publicitate & Media

Site http://www.groupm.com

GroupM is the leading global media investment management operation serving as the parent company to WPP media agencies including Mindshare, MEC, MediaCom and Maxus, each global operations in their own right with leading market positions. GroupM’s primary purpose is to maximize performance of WPP’s media agencies by operating as leader and collaborator in trading, content creation, sports, digital, finance, proprietary tool development and other business-critical capabilities.

GroupM’s focus is to deliver unrivaled marketplace advantage to its clients, stakeholders and people.

In Romania we have in-house the most advanced programmatic buying platform: Xaxis (a global digital media platform that programmatically connects advertisers to audiences across all addressable channels).
Specialties: Media Strategy, Media Buying, Data Management, New Media, Audience buying, Digital Media, DMP, Publisher.

Why GroupM
There is power in a group. Our group has helped redefine the industry, through the development and creation of data and technology platforms that give our agencies and our clients an advantage.

We continue to be responsible for approximately one third of all media investment worldwide, employing 27,500 uniquely talented people in over 100 countries.

A true advantage. And the true power of our group. Be part of it.
 
About Mindshare
We believe that in today’s adaptive world everything begins and ends in media. Our role in this world is to help clients grow their business and to become their lead business partner and we achieve this through a culture of original thinking driven by speed, teamwork and provocation.

Our network consists of 116 offices in 86 countries throughout North America, Latin America, Europe, Middle East, and Asia Pacific, each dedicated to forging competitive marketing advantage for businesses and their brands. Mindshare is part of GroupM, which oversees the media investment management sector for WPP, the world’s leading communications services group.

Specialties: Social marketing, Media planning and buying, Digital media, Content creation and curation, Strategy, Paid search, Affiliates, Econometrics, SEO, Media research, Comms planning.

 
About MEC
MEC is one of the world's leading media agency networks.  Our 5,000 highly talented and motivated people work with category leading advertisers in 90 countries and we are a founding partner of GroupM.

MEC is committed to growth. Growth for our people, our clients and our industry. MEC pushes the boundaries of what’s possible in order to thrive in ~ Ad Ops ~ Analytics ~ Brand Partnerships ~ Content Marketing ~ Data ~ Insight ~ Integrated Planning ~ Mobile ~ Multi-cultural ~ Performance Marketing ~ Planning & Buying ~ Programmatic ~ Search ~ Social ~ Sport, Entertainment & Cause Marketing.

Specialties: Social marketing, Media planning and buying, Digital media, Content creation and curation, Strategy, Paid search, Affiliates, Econometrics, SEO, Media research, Comms planning.

 
About MediaCom
We are The Content + Connections Agency. Transforming your communications through systems thinking. MediaCom is one of the world’s leading media agencies.
We plan and buy media for our clients around the world. Our network comprises 7,000 employees in 125 offices in 100 countries around the world.

Our clients come from a wide variety of industries, from automotive to consumer goods, from retail and pharmaceutical to telecommunications, entertainment and fashion.
We offer specialist services in digital, ROI and direct response, consumer insights and research, business science, sponsorship, sports marketing.

MediaCom was awarded Agency Network of the Year at the International M&M Awards in 2009, 2010 and 2011, and Network of the Year at the Festival of Media Awards 2010.

Specialties: Communication Planning, Media Planning & Buying, Interaction, Research, Direct Response, Sport, Social Media


 
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