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Marketing Copywriter & Digital Specialist
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Employer: | QUALITANCE |
Domain: |
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Job type: | full-time |
Job level: | 1 - 5 years of experience |
Location: |
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Updated at: | 19.12.2016 |
Remote work: | On-site |
We develop revolutionary digital solutions that leverage next generation technologies - AI, blockchain, machine learning, IoT, AR, VR, bringing to life amazing user experiences. It’s people who make software, not robots – and many companies tend to forget that. We are social creatures, and we want to work together on things that are meaningful to us, in ways that make us become better and better each day.
- 3+ years experience writing marketing copy and a portfolio to back it up
- Experience in writing about IT could be an advantage
- Highly creative and imaginative
- Accuracy both in terms of grammar and information, as adverts must not be misleading
- Understand the different language styles that appeal to various target segments
- Work well in a team and with a range of designers
- Be able to work under pressure and manage workloads effectively
- Have excellent interpersonal and communication skills
- Be highly self-motivated and well organised
- Be able to see other people's points of view and take on board feedback
- Have an eye for detail
- Create consistent brand messages and identify target audiences
- Develop creative marketing ideas and concepts
- Write upper-level creative copy for all brand communications, and ensure that voice and marketing messages are consistent across all channels and align with overall brand strategy
- Communications include, but are not limited to, website, blog, social media, brochures, internal newsletters, event collateral
- Execute updates for the QUALITANCE website and external partner websites to ensure content is discoverable, accurate, current, and compelling
- Develop and manage the content roadmap and editorial calendar for the blog
- Create keywords-based content writing
- Implement continuous SEO improvements, monitor and analyze SEO performance, and conduct ongoing keyword discovery, expansion, and optimization
- Works closely and collaboratively in partnership with designers
- Manage the social media accounts: create content, post on a regular basis, and act as an online community manager
- Run social media paid ads campaigns & monitor campaigns effectiveness
- Proofread copy to check spelling and grammar
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