Global Marketing Manager

Employer: Conectys
  • Customer Support - Client Service
  • Management - Consulting
  • Marketing
  • Job type: full-time
    Job level: 1 - 5 years of experience
  • Updated at: 06.12.2016
    Short company description


    - Experience in designing marketing strategies for global, B2B organisations in BPO or other services sector.
    - In-depth knowledge of the various B2B traditional and digital marketing channels and technologies, including events, paid search (Google AdWords / Bing Advertising), retargeting, social network advertising (Facebook, Twitter, LinkedIn, Pinterest, and more), content distribution and placement networks.
    - Thorough knowledge of digital marketing best practices, including multi-channel PPC and SEO.
    - Experience in forecasting and working with marketing budgets. -
    Solution oriented communicator with the ability to be persuasive. You will manage all relationships with potential vendors for marketing outreach ensuring we get the best ROI.
    - Excellent English skills, C1 minimum on the CEFR scale.
    - Experience within the outsourcing industry is a plus


    Main Responsibilities:
    - Conectys global multichannel marketing strategy (B2B) design and implementation coordination.
    - Analyse marketing and sales data to develop insights and make recommendations on areas for optimization.
    - Develop an industry leading MQL pipeline.
    - Conduct regular competitive research on other services and companies in our industry to keep us ahead of the competition.
    - Improve SEO & PPC performance (work with Marketing Specialist/Content Writer/ Tech Admin, and other functions) and set goals based on measurable data.
    - Ensure strong communication between Marketing and Sales, and meet service level agreements (SLAs) including leads, MQLs, SQLs, and Opportunities.
    - Evaluate new vendors, technologies and add-on applications to improve and optimize marketing team performance and expenses.
    - Attend events and interact with potential customers to further understand the challenges we can solve for them.

    Other info

    Job Benefits:
    • Competitive revenue package.
    • Performance-based incentives to the salary.
    • Laptop, phone.
    • Flexibility: on-site / remote
    •Subscription to medical services