Multichannel Advisor

At Janssen, we are dedicated to addressing and solving some of the most important unmet medical needs of our time in oncology, immunology, neuroscience, infectious diseases and vaccines, and cardiovascular and metabolic diseases.  Driven by our commitment to patients, we bring innovative products, services and solutions to people throughout the world. Janssen is a pharmaceutical company of Johnson & Johnson.  Please visit www.janssen.com for more information.
 
 Janssen, part of Johnson & Johnson Family of Companies is now looking for an experienced Multichannel Advisor:
 
Multichannel Advisor
Location: Bucharest
Full time permanent contract
 
Role Overview
 
The Multichannel Advisor is responsible for the definition and implementation of a multichannel marketing strategy in alignment with overall CEE Multichannel Strategy in order to achieve highest Customer Loyalty performance. He/she is responsible for overall management of the Multichannel and Digital Marketing activities (and team) to support and grow the business in line with the company goals.
 
Key responsibilities:

• Overall responsibility for preparation and execution of OpCo Multichannel Strategy (based on CEE Multichannel Strategy)
• Planning, verification and adaptation of resources according to short-term and long-term multichannel strategy (budget, headcounts, external vendors)
• Act as subject matter expert on multichannel marketing towards the Country Value Team, suggesting the right channels/activities to engage with specific stakeholder groups
• Drive change by ensuring that Multichannel is embedded in the brand planning process and brand performance metrics
• Develop/conduct ongoing educational programs and recommend changes to marketers competences
• Develop partnerships with right 3rd parties to increase Janssen brands footprint on the web to extend the reach to our resources and content
• Contribute to the promotion of the strategy and multichannel initiatives in CEE/EMEA
• Facilitate proactive interaction and sharing of good practice in CEE/EMEA
• Manages the budget effectively aligning the expectations of the direction
• Monitoring e-market and competitor e-trends to evaluate Janssen business opportunities (Competitive Intelligence)

• Acquired University Degree (Bachelor or equivalent), preferably in a relevant business-related discipline (marketing/e-marketing)
• Previous experience in e-Marketing (min. 2 years), experience in online marketing with a proven track record in developing effective digital strategies and delivering successful online campaigns
• Areas of expertise should include one or more of the following:
• Development of online platforms
• Marketing Automation
• Mobile Solutions
• Content Management, SEO, SEM
• Social Media campaigns
• Online transmissions (webinars)
• Excellent command of English (both written and spoken)
• Self-motivated, innovative with an inspiring personality
• Strong analytical, communicational and planning skills
• Highly developed presentational and organizational skills
• Flexibility, fast adaptation, openness and pro-activity
• People/team management experience: motivating, coaching

• An opportunity to be part of a global market leader
• A dynamic and inspiring working environment
• Many opportunities to work on challenging projects and assignments
• Possibilities for further personal as well as professional development
• Motivating financial remuneration
• Many employee benefit