Chief Marketing Officer

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Employer: Omniconvert
Domain:
  • Marketing
  • Job type: full-time
    Job level: Manager
    Location:
  • BUCHAREST
  • Updated at: 25.10.2016
    Remote work: On-site
    Short company description

    Omniconvert is a SaaS company, founded in Romania, in 2013, with the aim to provide a tool for marketers who want to achieve performance with their websites. Our platform allows marketers to grow the performance of their website with 4 features: A/B testing, personalization, surveys and advanced segmentation

    Requirements

    Proven experience as marketing manager or similar role
    Previous experience in all aspects of online marketing
    Solid understanding of market research
    Analytical, data-driven skills are a must
    Demonstrated ability to lead and inspire a team
    Outstanding communication and interpersonal skills
    Entrepreneurial spirit

    Responsibilities

    Increase revenue generation from inbound sources
    Reduce costs where possible
    Oversee and direct the efforts of the marketing team

    Team management
    Have regular team meetings & briefings
    Have 1 on 1 meetings with each team member
    Handle workload balance for each member
    Create and maintain a pleasant working environment
    Set goals and inspire the team to achieve them
    Recruit new team members
    Marketing strategy
    Leverage data and analytics to drive insights
    Create short & long term marketing plans
    Create marketing budget forecasts
    Have clear goals and track their progress
    Implementing
    When required, execute any of the following:
    Marketing campaigns
    Copywriting
    Optimizations (SEO/CRO)
    Social media communication
    Wireframes & other design briefs
    Tracking & Reporting
    Keep a close relation with the CEO and other decision makers
    Implement and track vital KPIs
    Attend regular management meetings

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