Junior eMail Marketing Specialist

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Employer: Playtika
Domain:
  • Internet - eCommerce
  • Marketing
  • Media - Journalism
  • Job type: full-time
    Job level: Student/Graduate
    Location:
  • BUCHAREST
  • Updated at: 30.06.2016
    Remote work: On-site
    Short company description

    Since 2010, Playtika has been a pioneer in the games industry. We were among the first to offer free-to-play social games on social networks and, shortly after, on mobile platforms. We were also one of the originators of live game operations, offering users personalized, daily game experiences with new events and exciting new features 365 days a year.

    Requirements

    Are you passionate about marketing, social media & social games?
    Are you a naturally curious, smart, focused and passionate person?
    Are you a tech-savvy or at least tech doesn’t scare you?
    If your answer is YES, we are looking for YOU!

    Do you have what it takes? Here's a list of must have ...
    Grab a pen and start checking them all. We know you own this already!

    • Strong English speaking/writing skills (really, a MUST!)
    • Pro-active (far from sitting around waiting to get instructions)
    • Excellent attention to details
    • Solid time-management abilities
    • Organized and able to closely follow structures, standards and processes
    • Solid analytical skills
    • Availability to work during the weekend (occasionally);
    • Previous experience in related field preferred

    Responsibilities

    We will teach you everything you need to know about what email marketing means for us. These will be your main tasks after you show us that we can trust you with them :)

    - work closely with Email Marketing Campaign Manager and the Marketing & Monetization team to create email promotions.
    - create, plan, execute and optimize weekly email marketing campaigns
    - work on email best practices including list segmentation, A/B testing, and automation.
    - overseeing day to day operations of email sending to drive customer acquisition, retention and engagement, making sure the value proposition of the brand is seamlessly woven into every marketing message.
    - analyze, track & monitor campaign performance, competitors, email trends, etc.
    - come up with new creative ideas for email campaigns, identify new opportunities for messaging and segmenting within our database to bring innovations to the company that positively impact the bottom line.

    Other info

    We rise to the challenge:
    • Premium and fun work environment in central Bucharest (we have 2 game rooms and we are not afraid to use them!)
    • Positive environment and happy people (the training sessions, parties, cookies & other stuff are helping - for sure!)
    • Snacks, fruits, coffee and refreshments permanently at the employee’s disposal.
    • Meal vouchers
    • Healthcare package.
    • Work for an international company that is constantly growing, so you will grow with us.
    • Contact, collaboration and exchange of knowledge with the best professionals of the industry, working in our offices around the world.

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