Google and Social Media Advertisement Specialist (Pay Per click)

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Employer: Veeam Software
Domain:
  • Marketing
  • Job type: full-time
    Job level: 1 - 5 years of experience
    Location:
  • BUCHAREST
  • Updated at: 26.05.2016
    Short company description

    About Veeam Software
    Veeam® recognizes the new challenges companies across the globe face in enabling the Always-On Enterprise™, a business that must operate 24.7.365. To address this, Veeam has pioneered a new market of Availability for the Always-On Enterprise™ by helping organizations meet recovery time and point objectives (RTPO™) of less than 15 minutes for all applications and data, through a fundamentally new kind of solution that delivers high-speed recovery, data loss avoidance, verified recoverability, leveraged data and complete visibility. Veeam Availability Suite™, which includes Veeam Backup & Replication™, leverages virtualization, storage, and cloud technologies that enable the modern data center to help organizations save time, mitigate risks, and dramatically reduce capital and operational costs, while always supporting the current and future business goals of Veeam customers.
    Founded in 2006, Veeam currently has 43,000 ProPartners and more than 216,500 customers worldwide. Veeam's global headquarters are located in Baar, Switzerland, and the company has offices throughout the world. To learn more, visit https://www.veeam.com.

    Requirements

    Google and Social Media Advertisement Specialist will join the PPC team, which generates demand and awareness for Veeam products across the globe.

    Qualifications:
    Understanding of SEM, SEO, Analytics and overall Digital Marketing best practices including methods and metrics for analysis
    Direct PPC experience with Google AdWords, Bing and retargeting is a must (you need to be certified for Google AdWords and Google Analytics at least)
    Experience with basic HTML, JavaScript, and CSS is a plus
    Fluent English
    Analytical skills, data-driven mindset and strong attention to details
    Self-starter with good organizational and time-management skills; able to multi-task and prioritize as well as strong follow-through
    Strong interpersonal, writing, and verbal skills are required
    Ability to learn quickly

    Responsibilities

    Creation of high performance Google and social media advertisement campaigns (demand generation, nurturing)
    Maintenance and optimization of existing campaigns
    Development of ad assets (landing pages, banners and ad copies) in collaboration with in-house creative and localization team.
    A/B and multivariate testing of ad copies and landing pages
    Budget planning and optimization
    Constant reporting on campaign performance and results