Database Marketing Specialist

Former Xerox Customer Care Services, as well as other former Xerox Services companies, will continue its activities as Conduent, Inc. The name Conduent is inspired by the new company’s expertise in connecting clients and their constituents through seamless transactions in areas such as customer care, transportation solutions, and healthcare payer and provider services.

Conduent will continue to work as an extension of our clients’ business, enabling millions of interactions every day – such as processing toll payments or medical claims, disbursing public assistance funds or addressing a customer care concern. We will deliver these transactions at massive scale, anytime and anywhere, yet ensure each one is flawless, personalized and secure. As an independent company, we will carry forward the values and culture of innovation, diversity and integrity from Xerox along with our established expertise in transaction-intensive processes, analytics and automation to help improve the satisfaction and loyalty of your patients, commuters, consumers or employees.

Opportunity Overview:

The Database Marketing Specialist role presents the opportunity to merge technical campaign list-pull design, marketing and analytics skills into a challenging role that supports industry leading retailers in cutting edge direct marketing campaigns. The successful candidate will collaborate with a team of campaign professionals dedicated to delivering strategically segmented targeted audiences’ lists and actionable consumer insight.

Requirements:

• Strong knowledge of SQL programming;
• Strong knowledge of Relational Databases, preferably Oracle;
• Experience with documenting technical processes;
• Ability to summarize analytical data into user-friendly reports translating highly technical, detailed data into appropriate reports and recommendations;
• Ability to work in a team and independently with a responsive, enthusiastic, team-oriented personal style;
• Good oral/written communication and presentation skills; advanced English;
• Creative thinker, analytical skills;
• BA/BS with significant coursework in marketing, mathematics or economics.

Additional Desirable Skills:

• Knowledge of Campaign Management Tools (Unica preferred);
• Marketing knowledge/experiences;
• Innovative and positive attitude;
• Experience with direct marketing operations, strategy and analysis;
• Advanced Computer Science or MBA Degree.

Primary Responsibilities:

1. Document campaign requirements or existing processes;
2. Evaluate requirements with internal teams on best practice in campaign design and execution;
3. Write SQL queries to: create/update tables, create/update triggers, determine record counts, pull lists from simple data extracts to more complex assignments for analysis or reporting purposes, merge and deduplicate data;
4. Design, code, QA and execute Unica Campaign flows within a relational database. Schedule or send campaign emails from the tool as per given indications;
5. Quality validation of data. Provide QC and Peer Review;
6. Optimize code or campaign performance;
7. Meet or exceed quality and delivery expectations within a fast paced campaign production environment.

Work hours: 16:00 – 00:00 Romanian time (you will have to work with a team from the United States);
Specific tools and processes training will be provided. We are recruiting both juniors and seniors to expand our team.
If you are interested to learn more about database marketing, are passionate and creative, then join us to work with big clients and help us continue growing!