Database Marketing Specialist

Former Xerox Customer Care Services, as well as other former Xerox Services companies, will continue its activities as Conduent, Inc. The name Conduent is inspired by the new company’s expertise in connecting clients and their constituents through seamless transactions in areas such as customer care, transportation solutions, and healthcare payer and provider services.

Conduent will continue to work as an extension of our clients’ business, enabling millions of interactions every day – such as processing toll payments or medical claims, disbursing public assistance funds or addressing a customer care concern. We will deliver these transactions at massive scale, anytime and anywhere, yet ensure each one is flawless, personalized and secure. As an independent company, we will carry forward the values and culture of innovation, diversity and integrity from Xerox along with our established expertise in transaction-intensive processes, analytics and automation to help improve the satisfaction and loyalty of your patients, commuters, consumers or employees.

US Working Hours - 16.00 - 24.00 (UTC+2)
Europe Working Hours - 9.00 - 18.00 (UTC+2)

Working closely and offering support to our client in order to establish all the necessary requirements of certain Marketing Campaigns;
Make data specific recommendation by translating high level criteria requirements;
Creating the target audience. Generate lists from simple extracts to more complex assignments using query language (SQL) on the database for marketing campaigns or sales plays or create flowcharts for campaigns in Unica according to specifications received;
Quality validation of the data;
Schedule or send campaign emails from the tool as per given indications
Analysis for customer profiling, segmentation and campaign tracking;
Data cleansing assessment, gap analysis;
Have a good understanding of the data relating to the country you are assigned to;
Communicate effectively in a matrix environment;
Involve in activities meant to increase the quality of our services, analyze and improve existing processes;

Bachelor's degree in Computer Science, Marketing, Math, Statistics, Business Information Systems, Economics or a related field; Masters a plus;
2+ years of work experience in database marketing, IT, Marketing or any related field;
Good SQL skills;
Preferably experience in supporting databases for a marketing or sales team;
Direct Marketing, database marketing knowledge; Knowledge of email marketing and related tools
Business Analytics; ability to summarize analytical data into user-friendly reports translating highly technical, detailed data into appropriate reports and recommendations;
Knowledge of Customer Relationship Management (CRM) applications;
Strong proficiency in Excel;
Good communication and presentation skills;
First class organizational skills;
Detail oriented and self sufficient;
Language skills: Advanced English.
Considered a plus:
Experience in Administering and executing: Unica Affinium Campaign and Emessage, Campaign Marketing Operations, Eloqua 9/10, and /or comparable B2B campaign management solutions.
Expert hands-on knowledge using leading campaign management platforms, tool administration and maintenance.
BI Reporting tools like Cognos.
Experience supporting sales with target audience files and reports
We are looking to fill this position as soon as possible. Please apply only in the nature specified.
We thank everyone for applying, however only successful candidates will be contacted for an interview.